
These days, people who are in the music industry are expected to wear many hats. DJs are also expected to be putting out records, and producers are expected to perform live and/or DJ to promote their work. The situation gets even more intense when people are releasing their own music, with the demands of getting the tracks to the stores just as important as promoting the tracks and getting them to the right DJs — so they will gain attention, rather than being lost in the background.
As technology has advanced, the premises of getting your music out to the masses has become easier, but as much fun as it is to be able to do away with dealing with record labels, the unexpected side-effects of being expected to take care of everything in-house can be harder for many to handle.
Anything that takes artists away from creating music is a bad thing, so therefore anything that makes life easier and doesn’t cost a bomb is a very good idea indeed. One such godsend is the new service from Promo Push — a new music promotion platform that promises to make the life of DJs, artists, producers, managers and PR companies much easier by taking care of their music promotion, and not entrusting it to a promo company that doesn’t care for your tune or label but will offer you the service anyway just to make money!
You can carry on reading here: http://www.djmag.co.uk/node/35894